Chief Communications Officer (Salary Range $90k – 120k)

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Date Posted:
September 23, 2026
Position Title:
Chief Communications Officer (Salary Range $90k – 120k)
Office/Company:
Scouting America – National Capital Area Council
Party:
N/A
Office Code:
Job Number:
HC-13012
Reports To:
Location:
Bethesda, MD
Contact:
Salary:
Chief Communications Officer (Salary Range $90k – 120k)
Primary Role
Secondary Role:
Job Type:
Full Time
Description:
As a member of Scouting America National Capital Area Council’s (NCAC) Executive Cabinet, the Chief Communications Officer (C.C.O.) provides leadership to advance the Council’s mission by ensuring positive brand amplification through communications, marketing, and public relations efforts. The C.C.O. builds and sustains the Council’s reputation for quality, reliability, and customer satisfaction while handling all communication sent to the public, current and potential members, and current and potential donors.
Responsibilities:
• Strategic Plan: Assist with the development and execution of a forward-looking, comprehensive marketing and communications strategy for NCAC and contribute to the Council’s vision by building trust around a shared narrative and amplifying the mission with creativity and clarity. Provide perspective and guidance on current and emerging opportunities and challenges that influence NCAC’s ability to fulfill its mission and meet its goals. Develop and execute plans supporting high-priority initiatives, as well as support other Strategic Plan goals as they relate to marketing and communication for long-term impact. • Branding and Design: Ensure brand positioning and brand management, including for the NCAC website, social media sites, recruiting materials, marketing and departmental communication collateral, and fundraising materials. Design and produce collateral promotional materials as needed across all channels, including the annual report, board documents, and other projects. Support all departments in handling inquiries and requests related to the Scouting America and NCAC brands. • Quality Control: Enforce consistent messaging of the Scouting America and NCAC brand. It is the responsibility of the C.C.O. to ensure all communication produced by the Council is reflective of the high quality of NCAC and its constituents. • Media Relations and Issues Management: Establish and maintain relationships with local media to increase media coverage of priority initiatives and respond to inquiries. Draft, edit, and review statements, FAQs, and other media materials, while working with team members and partner agencies to ensure widespread distribution and follow-through. Serve as a public spokesperson as needed. Train other spokespeople, including volunteers, through media training, coaching, and support. Ensure that NCAC’s Cabinet and Board are appropriately advised and supported. • Crisis Management: Be prepared to address crisis issues quickly, effectively, and accurately through the rapid assimilation and distribution of complex material. • Systems and Digital Footprint: Establish a best-in-class online presence that drives organizational impact, financial donations, and volunteer support. Oversee the design, maintenance, content, and control of the Council website, social media sites, and other internal and external Council communication tools. Create an impactful social media presence that empowers stakeholders to spread the mission organically. Work closely with other leaders to communicate information clearly, consistently, concisely, and in a timely manner while continually identifying opportunities to increase the Council’s visibility and profile in the community. • Volunteer Leadership: Serve as staff advisor for the Marketing Committee(s). Provide support to NCAC’s Executive Committee as needed. Train and assist in recruiting Marketing Vice Chairs for all Districts. • Staff Leadership: Manage, guide, and coach members of the communications team and ensure the group is structured and resourced to accommodate the needs of NCAC. • Council Support: Perform other duties as assigned based on the short-term and long-term needs of the Council. • RESPONSIBILITY FOR STAFF SUPERVISION • Provide staff leadership, with emphasis on both results and staff member development, to the Marketing Director and additional staff if the department expands. • MATERIALS AND EQUIPMENT USED
Qualifications:
• Education • Bachelor’s Degree • Experience • Marketing, Advertising & Public Relations: 10 years (Preferred) • Strategic Planning: 5 years (Preferred) • Management Experience • ESSENTIAL SKILLS REQUIRED • Polished ability to communicate with clear, consistent messaging. • Ability to utilize analytical tools and research to uncover trends and determine new digital strategies. • Strong organizational and time management skills with the ability to meet deadlines. • Ability to manage multiple simultaneous projects from start to completion. • Project tracking skills.
Instructions:
Other:
Chief Communications Officer (Salary Range $90k – 120k)
HC-13012