Date Posted:
June 1, 2026
Position Title:
Content Lead
Office/Company:
Plaid
Party:
N/A
Office Code:
Job Number:
HC-07573
Reports To:
Location:
San Francisco, CA
Contact:
Salary:
$193,200.00 – $358,800.00 per year
Primary Role
Secondary Role:
Job Type:
Full Time
Description:
We believe that the way people interact with their finances will drastically improve in the next few years.Defining and scaling Plaid’s content strategy to drive demand generation and brand awareness.15+ years of content marketing or editorial experience, with a focus on B2B or fintech.
Responsibilities:
• Defining and scaling Plaid’s content strategy to drive demand generation and brand awareness.
• Building a high-functioning editorial operation, ensuring voice and tone consistency across channels, and elevating Plaid’s brand through high-quality, integrated content.
• Owning Plaid’s editorial calendar across Plaid’s owned channels.
• Managing Plaid’s blog and customer and partner newsletters, ensuring editorial voice, tone, and quality standards across all content.
• Overseeing organic social strategy to develop an engaging social presence for Plaid that grows comprehension for our products and trust in our brand.
• Partnering across marketing to align content with launches, campaigns, and demand generation goals.
Qualifications:
• 15+ years of content marketing or editorial experience, with a focus on B2B or fintech.
• 8+ years of experience in building and managing high-performing content teams.
• Strong editorial judgment with ability to establish and enforce high editorial standards and a consistent voice.
• Exceptional writing and storytelling skills, with the ability to create compelling narratives that simplify complex topics.
• Strong analytical skills and ability to use data to assess content performance and drive program strategy.
Instructions:
Email [email protected]
Other:
Plaid is proud to be an equal opportunity employer and values diversity at our company.
